Thursday, April 23, 2009

Delayed Earth Day Rant (I Mean, Blog Post . . .)

Hmmm . . . perhaps I am feeling a bit cynical this year, or perhaps its just that I've been too busy with Earth Day prep for my full-time job to have time to really enjoy the idea that one day a year, many people pause and think about the environment . . . wait, maybe that's just it. One day a year.

Just. One. Day.

Grrr . . . I've been thinking that Earth Day has become a bit of a sham . . . an excuse for companies to market some product that is just a little better for our world than the one next to it. I swear, it seemed like almost every store had an ad circular focused on Earth Day.

Sigh. Maybe I'm feeling a little disappointed, too. I have finally joined the ranks of the small percentage of people in this world who are actually paid to increase the "green" in the world around them. But, let me tell you, the ranks aren't all I imagined them to be. Many of them don't "walk the talk" as they say - I don't know, its a little frustrating. Like, if we can't avoid buying bottled water and using disposable cups ourselves, how can we ask our colleagues or the populace at large to? It is surely an interesting endeavour to promote culture change for the best, but how can you make it happen if you can't even convince yourself?

Continuing on my rant . . . the other thing I've been especially annoyed about are all the "green" blogs out there now that primarily focus on highlighting new "eco-friendly" products. Same products on every site, it seems. Sure, some "green" blog authors have a better eye for style, or a particularly interesting background that gives them a different perspective, but I feel most are just recycling (haha) items from other blogs. "Look, isn't this a cute organic cotton baby romper?" And "Oh my gosh, this bamboo t-shirt looks so soft . . ." Honestly, it kind of makes me gag. I am definitely not immune to this, of course. I see neat products and want to share them with my readers, but the whole purpose of my blog (when I actually have time to write regularly) is not to be the eco-friendly product cheerleader. I mean, I understand that its good to let people know what kind of options they have in the "green" section of our product universe - more and more each day - but, really, unless you are interested in such topics, you will not be reading a green blog. So, basically, these product-heavy blogs are just preaching to the choir, as they say. But, maybe that is all they really want to do.

I guess where I am coming from is that, to me, it would be more interesting for some of these "green" blog writers to explain a bit about how they make the changes in their lives that make a difference - not just what cute products to buy. People are struggling to change their habits or think its too hard to change their habits, so they don't even try. We need more individuals, more writers, who share their experiences, not just their opinions on the cute organic t-shirt.

I know, I know - there are many blogs that do just that. Fake Plastic Fish is an awesome example. But what about all the green design, green style blog writers - they hardly ever post about their own behaviors. It makes me think that they are also part of that group of disposable cup users that I am so disappointed in.


Another Earth Day gone.

The good news is that my compost bin has finally thawed out and I can start recycling my banana peels again . . . : ) Woohoo.


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